6th Annual AIM for Awareness Ad Contest

Join our movement by designing an Ad to raise awareness for youth mental health.

See results from our 2021 Contest here.

Calling all middle and high school students! Time to think like an advertiser!

AIM wants to talk about mental health. Each year, our annual AIM for Awareness Design Challenge invites students like YOU to submit an Ad that raises awareness about youth mental health challenges, stigma, and solutions.

Imagine you are hired by AIM to design an Ad that could be used in magazines or any other media and represent AIM’s movement to promote youth mental health.

We are looking for Ads that can provide hope to someone struggling with mental health. Your Ad may encourage other youth to speak up and seek help, or it might encourage others to be empathetic. Your Ad might help reduce the stigma associated with mental illness and substance use disorders and help break the stigma for youth to seek support and treatment.

Interested in participating in the AIM for Awareness Ad Contest? Contact margaret@AIMymh.org

2023 DATES & DEADLINES Wednesday, February 1, 2023

First day to submit entries.

Monday, April 3, 2023

Last day to submit entries.

Submission Deadline: 5:00 pm PST

Design Challenge Rules & Details

Students in grades 6-12 are welcome to enter their adwork into the contest.

Ads must include the following elements in order to be considered:

  • AIM logo* either digital or drawn/painted
  • Website link – aimymh.org 
  • One of the following facts:

Globally, over 17 million children struggle with a mental health disorder

1 in 5 children struggle with their mental health

Young adults ages 18-25 years old have the highest prevalence of any mental disorder

Anxiety is the most common emotional problem in children

With support and treatment, between 70-90% of individuals with mental health conditions report reduced symptoms and improved quality of life

Suicide is the second-leading cause of death for teens and young adults, ages 10-34

During the COVID-19 pandemic, more than a third (37%) of high school students reported they experienced poor mental health 

1 in 10 adolescents report feeling socially isolated

Only 2 in every 5 people experiencing a mood, anxiety, or substance abuse disorder get support in the year of onset

75% of all lifetime cases of mental disorders begin by the age of 24

Less than 20% of children and teens receive the treatment they need for their mental health challenges

50% of the population will experience a mental health challenge in their lifetime

18.8% of high school students reported having seriously considered suicide in the past year. 

8.9% of high school students attempted suicide in the past year

  • Submit your completed entry form.
  • Many past entries included our mission statement, but it is not required for entry. See our mission statement below.

AIM is bridging the gap between research and access to care for youth struggling with their mental health by finding, funding and implementing evidence-based treatments, empowering youth to discover their own mental health solutions, and training caring adults to create a safe holding place for children, teens, and young adults.

* Click here to download digital files of AIM’s branding materials including our logo.


Ready to submit your Ad Contest entry? Be sure to fill out this entry form and send in your piece by April 3, 2023 at 5:00 pm PST.

Mail your entry to:
AIM Youth Mental Health
PO Box 4235
Carmel, CA 93921

If you are a Monterey County middle or high school student, you can turn in your submission to the AIM office Tuesdays from 9:00am – 1:00pm PST: the Southwest Corner of Mission Street at 4th Avenue, Suite 6, in downtown Carmel.

Questions? Email us: Margaret@AIMymh.org


What type of artwork and what size?
There are two prize categories: traditional artwork (painting or drawing) and graphic art (computer-generated).

Your Ad can be on any medium, horizontal or vertical, and built to one of the following sizes:
8.5″ x 11″ or or 11″ x 17″

Will prizes be awarded?
Prizes will be given to the winning students. Middle and High School submissions will be judged separately, except for the overall winner.

Will Ads be displayed? 
Yes, all the entries will be displayed at the 2023 AIM Symposium in April, 2023 – stay tuned for more details.

Can I submit more than one Ad?
Yes, you can. You can create as many as you would like.

Can I create an Ad with my friends? 
Yes, but each student who helps create an Ad must complete and turn in an entry form with the Ad.


Need some inspiration for your Ad? Check out the winners from our past AIM for Awareness Ad Contests and get started with your ad today! We look forward to seeing your work.

3rd Annual AIM for Awareness Ad Contest CARMEL Exhibit & Reception

3rd Annual AIM for Awareness Ad Contest Salinas Exhibit & Reception

Event Video Production by Michael Buffo of House of 8 Media, Carmel, Ca